Self ironic national team

DBU / Danish Football Association

Join the competition!

The agency Marketsquare hired us in to make a few SoMe flms for the Danish National Football team (Let’s just call them DBU for short).

The idea behind was to get fans at the stadiums involved by, in this case, sing the national anthem better and louder than the players.


Sing sing sing!

We did a couple of short interview films for the official National team Facebook page, where the players would challenge and get fans involved. The fans won the challenge and the players had to sing with a choir as a result (result being that the players need song lessons!)

Not their usual pitch

The “loosers” video

Our role

Filming, post-production and animation